Healthcare Commercialization

We specialize in healthcare commercialization and help organizations expand their access to markets.

We are a valued healthcare partner for commercialization, innovation, and expanded patient access in Vietnam and Asia. As a trusted healthcare partner, our commercial excellence and in-market capabilities are guided by our ethics and values, centered around our commitment to improving patient journeys and healthcare outcomes.

We understand that every market, client and brand are different and enable our partners to choose how they work with us. Our range of commercial services is customisable to suit your market presence, growth objectives and strategic expansion plans. Hao Thien Phuc Pharma's teams of marketing and sales professionals will provide in-depth knowledge of local markets, leveraging years of hand-on experience so that you can expand your business with confidence.

1Choose a local guide

A reliable local partner is essential when evaluating opportunities in new markets. We have on-the-ground experience with brands, networks and product categories across Asia. That gives us a unique level of visibility in every market we serve.

Customs, cultures and preferences have a critical influence on success. Our expertise will allow you to map out your in-market strategy with total confidence, carefully adhering to ethical and regulatory requirements while building market potential.

2Product intelligence

Consumer research
Panels, surveys and other market tests
Entrance strategy development

3Market intelligence

Third party market insights
Wholesaler and distributor relationships
Retail evaluation

4Performance intelligence

Promotion effectiveness review
Market share analysi
Competitor information

5Broad HCP coverage

PARTNERSHIP MODEL AND MANAGEMENT

Hao Thien Phuc Pharma drives healthcare commercialization through a trusted network of 90,000 pharmacies, 30,000 stores, and hospital channels across 64 cities/ provinces in Vietnam. Our partnership model ensures seamless collaboration, with a dedicated Alliance Manager facilitating strategies for brand growth and market access.

BUSINESS FLOW

For initial partnerships and starting service with Hao Thien Phuc Pharma.